Home Technology What is Salesforce Architecture, Apex Complete Guide

What is Salesforce Architecture, Apex Complete Guide


This article will explain Salesforce in detail. Cloud computing is everything about utilizing a remote server to keep, manage, and procedure information instead of a local server/ Pc.

CRM Customer Relationship Management is a collection of software that shops customer contact details like name, address, age, telephone number. It also keeps track of consumer activity like website goes to, varieties of an outgoing and incoming telephone call, email, and more.

What is Salesforce Architecture, Apex Complete Guide

In this article, you can know about Salesforce here are the details below;

What is Salesforce?

Salesforce is a program as a Service Saas CRM. Salesforce.com helps you to manages customer relationships, incorporate with other systems, and even build your apps. The tools allow you to produce a custom option based on your organization’s requirements. Today, Salesforce has broadened from just CRM to offer a plethora of items.

History of Salesforce

– It was established in March 1999 by ex-Oracle worker Marc Benioff, Frank Dominguez, and Parker Harris

– In June 2004, the company’s IPO was noted on the New York Stock Exchange under the stocks symbol CRM and raised US$ 110 million.

– In October 2014, Salesforce announced the advancement of its Client Success Platform to merge all the Salesforce’s services like sales, service, marketing, analytics, and so on

– In 2017, Salesforce introduced a Facebook Analytics tool.

– In 2018, Salesforce partnered with Apple to enhance apps for companies.

– Salesforce.com translated its services into 16 various languages. It presently has 82,400 regular customers and over 2,100,000 customers.

Why Salesforce? Key Benefits

Here are prime factors for using Salesforce CRM:

  • – It is a complete feature-rich service for marketing, sales, service, partner management, and neighborhood management.
  • – Salesforce information is saved in the Cloud so your group can utilize it from anywhere in the world with the helps of an Internet connection.
  • – It deals with the needs of small as well as medium to big organizations.
  • – Salesforce deals with a pay as you go model, so there are no overhead expenses.
  • – Increase customer loyalty, retention, and satisfaction
  • – Accelerates sales performance
  • – Salesforce can very easily integrate with 3rd party apps.
  • – Increase the development of your business
  • – Continuous optimization of all campaigns can be done based on the marketplace reaction and closure interaction with channels partners.

Salesforce Architecture

The architecture of Salesforce can be divided into numerous parts referred to as follows:

Trusted multitenant Cloud

In this part, several instances of several applications run independently in a shared environment. The circumstances are referred to as tenants which separate from each other. Although there are physically stay in the same hardware. It is called relied on as it uses a high level of security.

Scalable Metadata Platform

This part helps you to customize. It also allows you to increase the quantity of information or concurrent user circumstances.

Enterprise Ecosystem

The enterprise Ecosystem of Salesforce is huge as numerous partners contribute by producing and maintaining this platform.


Salesforce uses a robust suite of APIs to develop the Mobile App.

CRM and Related Functionality

Salesforce consists of all features of CRM and likewise provides parts for the development of apps

Service Nature of Salesforce

– Salesforce as SaaS Softwares as a Service: No setups, setup, or download needed. Simply Log in and utilize software throughout the Cloud.

– Salesforce as PaaS Platforms as a service: In this type of software application service, the no different platform is needed. You can use the designer’s code to produce and release applications.

– Salesforce as laaS Foundation as a service: No hardware or software application installations are required as your information and applications are stored securely on the Salesforce cloud.

Features of Salesforce

  • – Marketing and sales lead: Helps you to determine client engagement by tracking email activities and transform them into clients.
  • – Contact management: With the aid of this feature, you can pull your client’s information like activity history, regular contacts, customer interactions, and so on
  • – Opportunities and quotes: Helps vendor to produce opportunity and quote.
  • – Build and run innovative apps: You can develop, scale, and handle apps
  • – Analytics: It permits you to access the data, produce dashboards and carry out analysis
  • – Email combination: It supplies combinations devoted to customer support, assistance, and client experience
  • – Communities for sales:- Online community software application that enables companies to connect clients, partners, and workers with each other
  • – Salesforce Engine: This function focuses on making individualized contact with a customer for numerous projects designed by the marketing team
  • – Sales Collaboration: This function helps you to resolve client questions and feedback
  • – Sales Performance Management: It provides a metric-based setting goal and assists you to get feedback & rewards for the sales group.
  • – Lead Management: This function helps you to tracks the leads that are in development
  • – Territory Management: This function enables you to develop several area models. You can also preview them prior to rollout, and helps you to enhance and balance areas
  • – Partnership management: This function permits you to develop communities with partners and help them to share objectives, goals, and activities
  • – Workflow and Approvals: The user interface provides a simple drag and drops alternative
  • – Files Sync and Share: This function supply the sales group the power to share different files and upgrade them immediately
  • – Reports and Dashboards: Dashboards and reporting feature provides a real-time image of the business at a glance
  • – Sales Forecasting: This function permits you are getting an actual-time view of the forecast of a sales team

How to access Salesforce?

Salesforce has a thirty day free trial, and we will sign up for the same.

Step1) Go to the link and

1. Add the required details

2. Click on the start free trial button

Step 2) Setup will take some time.

Step 3) You will see the welcome display, with demonstration information.

Step 4) Let’s create a brand-new Account (Company). Click Account > New

Step 5) In the popup

1. Get in the required information

2. Click save

Step 6) Account is produced.

The UI of Salesforce really obvious, and also you can do other deals.


Apex is an object-oriented shows language. It permits developers to carry out deal control and circulation statements on Salesforce servers with the help of an API. Peak likewise assists designers in adding business reasoning into their show’s code.

Here are the advantages of using Pinnacle language:

  • – Peak uses syntax and semantics that are easy to understand and provides quick and reliable outcomes
  • – It is created to thread together numerous inquiries and DML statements into a single unit of work on the Salesforce server
  • – Peak uses direct references to schema objects like things and field names


  • – Cloud computing is all about utilizing a remote server to keep, manage, and process data instead of a local server/ computer
  • – CRM is a type of software that shops client contact information like name, address, age, telephone number
  • – Salesforce is a Software Application as a Service (Saas) CRM. Which assists you in managing client relationships, incorporating with other systems, and even develop your apps
  • – Salesforce was established in March 1999 by ex-Oracle worker Marc Benioff, Frank Dominguez, and Parker Harris
  • – It is a complete feature-rich service for marketing, sales, service, partner management, and community management.
  • – Trusted Multitenant Cloud, Scalable Metadata Platform, Enterprise Ecosystem, APIs, CRM, and Associated Performance are very important salesforce parts
  • – The service nature of Salesforce are SaaS, PaaS, laaS
  • – Marketing and sales lead function of salesforce assists you to determine client engagement by tracking email activities and transform them into clients
  • – Important salesforce tools are: Sales Cloud, Market Cloud, Service Cloud, Analytics Cloud, Community Cloud, Commerce Cloud, IoT CloudmHealth Cloud
  • – Traditional CRM hosted on the company’s services while Salesforce CRM is hosted on the Cloud
  • – Salesforce is used in numerous Industries like Communications, Financing, High Tech, Health Care, Media, etc.
  • – Peak is an object-oriented shows language which enables designers to execute transaction control and circulation statements on Salesforce servers



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